12 Resources for Free Images for Social Media Content

July 25, 2016

by Frances Leary
Adapted from an article published on FrancesLeary.com

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Use Social Media Content Schedules for Better Online marketing.

June 30, 2016

By Heather Gillis

Do you create a content schedule to plan your social media posts in advance?

Every business should be using a social media content schedule in their online marketing strategy. Here are few reasons why your business should use a social media content schedule.

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How to Stay Focused When Engaging on Social Media for Business

June 02, 2016

by Shannon Shields

There is more to social media for business than posting on various platforms consistently. Daily engagement is just as vital. It is, after all, called "social" for a reason - and that reason is not so that you have a space to do all of the talking. Liking, retweeting and sharing posts from others is an important part of your businesses social media strategy.

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SEO for LinkedIn: Use Keywords in Your Profile

May 30, 2016

by Frances Leary

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Building a B Corp Social Media Strategy

May 26, 2016

by Frances Leary

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Tools to Help You Analyze Your Social Media Strategy

May 18, 2016

By Shannon Shields

Continuous improvement. It's a goal of your business overall, but is it truly a goal of your social media strategy? If it is, you should be analyzing your social media strategy on a consistent basis.

With a wealth of tools available that will help you monitor and understand your social media and content marketing effectiveness you're sure to find an option that works best for your business.

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13 Franchise Social Media Audience Engagement Tips

May 16, 2016

By Shannon Shields

By now you're aware of the benefits of implementing (and following through on) a franchise social media strategy.

One of the main goals of such a strategy is to increase brand awareness for your individual franchisee locations as well as your franchise overall. The best way to increase brand awareness on social media is to increase audience engagement.   Here are some audience engagement tips that will help you get the most out of your franchise social media efforts on both the national and local levels of your business.

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How Twitter Auto DMs are Destroying Your Online Brand Management

May 05, 2016

by Frances Leary

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Avoid the #1 Mistake in Franchise Social Media Management

April 29, 2016

by Frances Leary

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6 Benefits of using Hootsuite for Social Media Marketing

April 26, 2016

by Shannon Shields

If you've been following along with our blogs, you have already spent some time considering your social media marketing strategy. In doing so, you've likely also considered the time commitment of posting on multiple platforms daily. Or, you've started to investigate publishing tools, such as Hootsuite to help you manage your time efficiently and effectively.

If you've not heard of Hootsuite, it is an application that enables you (and your team) to monitor and manage any number of accounts that you use for your social media marketing.

Here are 6 benefits to using Hootsuite for to help you manage your businesses social media accounts:

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